YouTube is known first and foremost as a video site. It’s also an extremely important tool for social media. Apart from being an extremely handy place to upload your videos, it’s also owned by Google, and so if you upload your videos with enough content in them, they will feature quite well in search engine [click to read entire post]
If at all possible, separate your social media accounts. Keep business as business and personal as personal. There will undeniably be some overlap, but if you’ve just started your social media journey, try and create separate accounts. Facebook and Google+ allow you to create business and personal pages, so make use of them! And twitter, [click to read entire post]
Ok, I have a pet peeve which is becoming increasingly more common. “Find us on Facebook” Why the hell do companies say this? It’s the equivalent of saying “Check out our website” without actually listing the URL or saying “Come visit our Store” without mentioning the address. If you’ve gone to the trouble of setting [click to read entire post]
There was an eye opening article published the other week in a major newspaper in Australia. Without getting into too much detail, it mentioned that Google will soon be modifying their search algorithm to penalise businesses that DO NOT have a strong social media presence. To take things one step further, the 2 biggest social [click to read entire post]
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