gossip ink. social media

how to highlight or pin update statuses in Facebook’s new Timeline view

gossipism — Thu, 29 Mar 2012 05:03:48 +0000

20th Feb – Daily Small Business Social Media Tip – Use Slideshare for your killer presentations

gossipism — Wed, 22 Feb 2012 09:41:08 +0000

Ok, if you’re a small business, at one stage or another you’ve used PowerPoint presentations. Some of you reading this may use them daily. So let’s combine the much-loved PowerPoint presentations with Social Media. Enter Slideshare.

www.slideshare.net

Click on it, create an account and upload your best.

Got a killer presentation on your latest product?

What about one that just captures your company to a tea?

Maybe a teaser presentation on a new project.

If you’ve got ‘em, upload ‘em, if you don’t, then make them! (then upload ‘em!)

Then share them on your Facebook page, your twitter handle, your LinkedIn account and embed it in your blog and if you have specific questions about how social media can help your business, please drop me an email or leave a comment below.

Also, if you want a free social media checklist and be informed of the latest posts and news about social media, please join my email group with big bright pink box in the top right hand side.

dEx - gossip ink social media

19th Feb – Daily Small Business Social Media Tip – Scan QR codes

gossipism — Tue, 21 Feb 2012 10:15:14 +0000

I’ve only just recently posted about QR codes here, so what better way to get familiar with QR codes than to scan them.

Firstly, you’re going to need a smartphone that runs any of the following. iOS (iPhones), Android (HTC, Samsung, etc), Blackberry, or Windows Mobile (Nokia, etc). This would cover many of you reading this.

Secondly, you’ll need to download i-nigma. Please make sure you download the right one (on the right hand side of the link).

Thirdly, you’re going to need to hunt down some QR codes. This is the toughest part, but becoming increasingly more prevalent.

Fourthly, you’ll need to think of a more creative way to direct someone scanning YOUR QR code. Let’s face it, for every 10 QR codes I scan, 2 at most direct me to something worthy. The rest, usually their website, which sometimes may not even be mobile optimised. Sad face. Though this is getting better, and you should set an example.

If you have specific questions about how social media can help your business, please drop me an email or leave a comment below.

Also, if you want a free social media checklist and be informed of the latest posts and news about social media, please join my email group with big bright pink box in the top right hand side.

dEx - gossip ink social media

18th Feb – Daily Small Business Social Media Tip – think about your business card

gossipism — Sun, 19 Feb 2012 10:32:07 +0000

Once your Social Media is fairly well established, you’ll have the hard links that you can use start to advertising. Facebook, twitter, YouTube, LinkedIn (and soon hopefully Google+) have all options that allow you to have custom or vanity links.

In my case:

Facebook.com/gossipism

Twitter.com/gossipism

Linkedin.com/in/dextereugenio

Youtube.com/gossipinkism

Google+ (though the link isn’t a pretty one)

Depending on your usage of any of these, it may be a good idea to start including them on your next run of business cards.

So today’s tip is to seriously think about redesigning the contact details of your business card. You score extra brownie points for making some space to be able to stick a QR code and if you have specific questions about how social media can help your business, please drop me an email or leave a comment below.

Also, if you want a free social media checklist and be informed of the latest posts and news about social media, please join my email group with big bright pink box in the top right hand side.

dEx - gossip ink social media

17th Feb – Daily Small Business Social Media Tip – research using Twitter

gossipism — Sun, 19 Feb 2012 10:31:58 +0000

Twitter. It’s been labelled everything from a complete waste of time, to the ultimate in social media mass communication. Whatever your view is of this platform, there is one thing that it does well; and that’s to provide answers.

If you’re using twitter already and have never asked a question, do it, just a question, about anything. “What’s the meaning of life?” “Should I propose to my girlfriend?” “Why do American’s still use the metric system?” Make sure you use the hashtags for the keywords and see what people reply with. More often than not, a reply is on a couple of minutes away and even though you may not like what you hear, it’s good to know that people actually listen.

On the flip side, you can do some research of your own and use twitter as a research tool. Get smart with the hashtags and place them in front of words you’re looking for. It’s well known that twitter is faster than any form of mass media and so using it for research is a good thing.

#londonolympics #whitneyhouston #stevejobs, typing these into twitter will give you up to second information about these topics and in some cases, photos and news not released to the public.

So todays tip, is to use twitter as a research tool, and if you have specific questions about how social media can help your business, please drop me an email or leave a comment below.

Also, if you want a free social media checklist and be informed of the latest posts and news about social media, please join my email group with big bright pink box in the top right hand side.

dEx - gossip ink social media