There was an eye opening article published the other week in a major newspaper in Australia. Without getting into too much detail, it mentioned that Google will soon be modifying their search algorithm to penalise businesses that DO NOT have a strong social media presence.
To take things one step further, the 2 biggest social media platforms, Facebook and twitter, are NOT included in these search algorithms.
What does this mean? Google+.
If you’re business is not on Google+ then the chances of it ranking highly in search engine results will be greatly diminished. Now the Google change is effective only in the US at this stage, but there are plans to roll this out internationally.
So today’s tip is to click on this to start creating a Google+ page for your business and if you have specific questions about how social media can help your business, please drop me an email or leave a comment below.
Also, if you want a free social media checklist and be informed of the latest posts and news about social media, please join my email group with big bright pink box in the top right hand side.
dEx - gossip ink social media
Related posts:
- 2nd Feb – Daily Small Business Social Media tip – Make sure your name is always the same
- 5th Feb – Daily Small Business Social Media tip – Recommend a connection using LinkedIn
- 9th Feb – Daily Small Business Social Media tip – Follow your competition on Social Media
- 10th Feb – Daily Small Business Social Media tip – Go Mobile.
- 11th Feb – Daily Small Business Social Media tip – Use QR Codes
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