The Struggle In a previous life I ran a little computer store. We sold PC’s, laptops, and computer parts. We also fixed them, gave out free advice, was active in the community, and for a while, the world was a nice place. Then the GFC (Global Financial Crisis, not the Geelong Football Club) hit, and [click to read entire post]
What do you think of when I say “social media”? Facebook? Twitter? LinkedIn? Blogging? Yes, yes, yes, and yes. What else? How about engagement, crowd sourcing, exposure and reach? Yup, all of those too. But in all of my time researching and using social media, especially from a small business angle, there’s one aspect that [click to read entire post]
I published a post a while back about gossip ink’s impending social media open case study. Well I’m proud to announce that it’s finally started! Head on over here to check out the 2 businesses that are getting their digital feet wet in the social media ocean. At the same time, you can check out [click to read entire post]
Yes. One of the best things about social media for your small business is the fact that for the most part, it’s free. Just take a look at the main social media platforms: *Facebook? Free. *Twitter? Free. *YouTube? Free. *LinkedIn? Free. *google+? Free. *Most blogging platforms? Free. Now I can hear you hecklers in the [click to read entire post]
One of my earlier posts was about LinkedIn and how in Australia, it’s relatively quiet. Now my opinion of this is still the same, as I have been more active than ever, but still notice that the “chatter” through LinkedIn still mainly consists of new connections and recommendations. The only real trend I see slightly [click to read entire post]
